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Over the years America’s Superchick have reinvented their sound. Initially being perceived as purveyors of teen pop, their new album ‘Rock What You Got’ sees the sister-fronted band honing a “rock-o-tronic” sound - an electro-punk mash-up of slashing guitars, pulsing keyboards and grit-pop vocals. Here the band’s founder and producer Max Hsu gives his thoughts about each song on Superchick’s newie.
“Rock What You Got”
Once upon a time, there was a duckling that looked a little different than everyone else. The other ducklings made fun of it a lot. At puberty, that duckling got teased about its high forehead. When that duckling grew up, it turned out it wasn’t a duck at all. It was Tyra Banks. We’ve all heard that story. It’s easier to believe we’re ugly than to believe that we are fearfully and wonderfully made. You have to fight the lie; no one hands it to you. You have to shake off the insecurities and the beliefs that hold you down. When I see people being who they were created to be, they light up the world around them. You can be that person. I can be that person. If there was hope for this ugly duckling, there’s hope for everyone. Be who you were meant to be.
I studied computer science in high school. I had an uncle at IBM who helped to develop the microdrive. I spent four years studying computer science and when I graduated I got recruited at a big network solutions company. I was there for five years until the tech collapse left us all without jobs. Now I’m doing IT maintenance at a big box chain. Every day I get to work, fix the same problems and play solitaire until 5.30 when my boss isn’t looking. Superchick never existed. We didn’t sell 700,000 records. I never met all the amazing people that are my friends today. I didn’t see 30,000 of them jumping up and down at our show in New Zealand. I never wrote and produced records. I never photographed covers for magazines and albums. I never shot music videos. I never tried surfing, bought my motorcycle or jumped out of a plane. I never met my wife. Well, that’s what would have happened if I’d done the “sensible” thing. But everyone is born with a destiny. God gives us talents that he means us to use. We are meant to live, while we’re still alive.

crossrhythms.co.uk


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